I directed a series of 40 animations for a campaign for General Mills. The concept was that people would tweet in embarrassing or failing job search stories and we would select the best of the submitted tweets and animate a spot of them.
The tweets were great and I animated and directed a team of great animators who together made a bunch of great content.

The campaign won a bronze lion award at the CANNE film festival in 2010.

you can check out the site I art directed and mekanism made here

Here are a few of my favorites...